Training Ground
BRAND STRATEGY
FREE
I BELIEVE THERE'S ALREADY A STRATEGIST IN YOU.
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Ready to dip your toes into the world of brand strategy? Access this free mini course and learn how to position yourself as a brand partner, elevate the kind of clients you attract, and charge fulfilling rates for your creative work.
We'll kick this off with a mindset training that will give you renewed confidence to propose innovative ideas, craft roadmaps, and fill your calendar with meaningful projects from clients who absolutely love what you offer as a brand strategist.
Lesson One
The Strategist
Mindset
Designed to equip you with foundational knowledge, we'll delve deep into the core principles of brand strategy so you have a holistic understanding of its value and what it means to build strong and meaningful brands.
Lesson TWO
Brand Strategy
Essentials
This training walks you through the process that goes into crafting meaningful and effective strategies that will get your clients results. You'll learn how to hinge brands on a solid theme and help your clients implement the strategy into actionable steps - in a way that feels good to you.
Lesson THREE
Crafting Effective
Roadmaps
Learn how to ground your design decisions on intention, meaning, and of course, strategy so you can develop unique and captivating brand identities that resonate deeply with your clients and their audience as well.
Lesson FOUR
Translate Strategy to Design
It’s a myth that brand strategy is tough to market. After watching this training, you’ll know how to effectively convey the value of strategy in your marketing to align with where your audience is at and what they're looking for.
Lesson FIVE
Marketing Brand Strategy
